Sorry not sorry, Snickers and Skittles — conventional candy no longer has a place at Raley’s checkout displays.

The retailer has reduced candy offerings overall by 25%, has eliminated conventional candy and has added alternative options like beef jerky, nuts and Clif bars.

“The new check stands are intended to reinforce the notion that snacks and candy (items with sugar) should be viewed as a treat,” Raley’s director of public relations Chelsea Minor said in a news release. “With each offering, there is a strong emphasis on portion control, including items that are considered nutrient-dense under Raley’s Shelf Guide standards. The new selection offers a balance of nutritional offerings and indulgence, ranging from protein-focused snacks and lower-calorie sweets to snacks that are low in preservatives.

“The updated check stands will expose customers to new products and lesser-known brands, many of which are leading the industry in offering cleaner ingredient decks,” Minor said in the release. “Many of the products meet Raley’s Shelf Guide standards, including nutrient-dense, non-GMO, vegan and more.”

Other options include smaller-packaging candy like Chocolove, Justin’s and Bark Thins, chips, gum, mints and “snack alternatives” like seaweed, rices bars and olives.

Raley’s president Keith Knopf said in the release that the company has already seen shoppers responding well to the changes.

 

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